FOunder of Rise Label
& Float agency
With a strong emphasis on supporting emerging artists, Sofia Ilyas established RISE to provide a platform for fresh talent to flourish and make their mark.
Through her PR and marketing agency FLOAT, Sofia has led creative and innovative campaigns for artists and brands.
Sofia previously co-ran Erased Tapes Records for five years. Playing an instrumental role in elevating the label’s profile and the careers of artists like Nils Frahm.
Sofia’s deep passion for curating unique experiences is showcased through her annual Piano Day events in London and Melbourne.
Through her monthly Soho Radio show, she curates an eclectic selection of music.
Sofia is currently the Chief Community Officer at Beatport.